What Is Content Marketing Automation and How to Implement It?
In today’s fast-paced digital landscape, staying ahead of the competition is crucial. One way businesses can achieve this is by leveraging content marketing automation. In this article, we’ll explore what content marketing automation is, how AIMI Automation implements it, and the benefits it can bring to your business.
Content Marketing Automation (CMA) is the process of streamlining and automating various aspects of content creation, distribution, and analysis. This allows businesses to save time and resources while maintaining a consistent presence on social media and other digital platforms.
By using Automated Content Recognition ACR and Automated Content Marketing ACM, companies can generate millions of content variations, analyze their performance, and refine their strategies for better ROI.
The AIMI Advantage: Revolutionizing Content Marketing Automation
AIMI Automation is at the forefront of content marketing automation, offering a game-changing solution to help brands create content at an infinite scale. With AIMI, companies can:
- Ingest: Control all assets used for automated content creation through AIMI’s content management system.
- Learn: Gain insights into why content converts using analytics that feed back into AIMI for better ROI.
- Automate: Generate millions of copy and design variations, merging them to form automated strategies.
- Distribute: Streamline content approvals and distribute content via social scheduling and API tools.
Learning “WHY” Your Content Converts
AIMI utilizes best-of-class AI to analyze content at the micro level. Image analysis provides insights into image properties (colors, elements, etc.), while natural language understanding reveals information about the copy (tone, sentiment, etc.)
Machine learning and live engagement data from social media are used to identify what elements work and what misses the mark. This information is then fed back into AIMI to improve performance and ROI across all channels.
The Future of AIMI: Game-Changing Content Marketing Automation
AIMI’s automated content creation, strategies, and analysis tools deliver marketing efficiencies and cost savings of up to 70%. With AIMI, businesses can:
- Automate their social media editorial calendar every month in seconds.
- Generate ad variations at an infinite scale and gain actionable insights to increase ROAS.
- Split test infinite landing page variations to boost conversions and SEO, powered by third-party data.
- Never send the same email twice and understand “The Why” behind email engagement.
- Increase ROI with data-driven SMS content automation and analysis.
- Take a data-driven approach to direct mail campaigns by split testing print creative with QR codes.
Bridging the Content Bottleneck Between Marketing & Sales
AIMI Automation helps protect your brand while controlling the message. By allowing your team to stay compliant while maintaining a unique voice on social media, AIMI bridges the gap between marketing and sales. This is achieved through:
- Control: Marketing creates an automated social media editorial content calendar using brand standards, tone, assets, and current initiatives
- Automate: Compliant strategies are branded to each rep or location, ensuring that no two individuals look the same.
- Convert: Compounding your brand’s social footprint and using collective social data from your entire sales organization to drive conversions.
Compound Your Social Selling Footprint While Controlling The Message
With AIMI Automation, your sales organization can become an army of social media juggernauts. The managed solution allows sales reps to focus on building relationships, not content.
This leads to increased brand visibility, better win rates, thought leadership on auto-pilot, meaningful content delivery, and deeper insights into “Why” content converts.
Implementing Content Marketing Automation with AIMI
In conclusion, Automated Content Recognition ACR and Automated Content Marketing ACM are powerful tools that can save time, resources, and improve your marketing ROI. AIMI Automation offers a revolutionary solution for content and strategy creation, helping businesses stay consistent on social media and more.
By implementing AIMI’s content marketing automation, you can unlock the full potential of your digital marketing efforts and stay ahead of the competition. Call them at (725) 222-1686 to learn more about AIMI’s services!